Founded in 2020, Madu Boutique began with a simple vision: to make premium traditional Indian wear accessible to women everywhere, without compromising on quality or elegance.

Our name "Madu" means honey in many Indian languages – symbolizing the sweetness and richness we bring to every piece in our collection.

Each saree and chudithar in our collection is carefully sourced from skilled artisans across India, ensuring that every purchase supports traditional craftsmanship while giving you a piece of wearable art.